Site Ownership Verification Yahoo! Site Explorer

Update November 2011: Yahoo! Site Explorer is no longer available:

With the completion of algorithmic transition to Bing, Yahoo! Search has merged Site Explorer into Bing Webmaster Tools. Webmasters should now be using the Bing Webmaster Tools to ensure that their websites continue to get high quality organic search traffic from Bing and Yahoo!. Site Explorer services will not be available from November 21, 2011.

Site Explorer Reminder – Yahoo! Search Blog

Yahoo! Site Explorer gives you detailed information about your website or blog once registered and site ownership has been verified.

To verify ownership of your sites at Yahoo! you need to log into your Yahoo! account first. If you do not have a Yahoo! Id yet, see Create Yahoo! ID Account first to sign up.

Sign into Your Yahoo! Id

  1. Go to the Yahoo! Site Explorer page page and sign in via the link at the top right.

    Once logged in, you will be taken to your account’s Site Explorer My Sites page.

Add Your Site

  1. Enter the url of the website you wish to verify ownership of.
  2. Click the Add My Site button to the right.

    You will be taken to the authentication page in a moment or two.

Authentication

With Yahoo! Site Explorer you can authenticate ownership of the site submitted using one of two methods:

Of the two methods available we prefer the verification by file upload method. Using the file upload method you just have to remove one file if you decide to withdraw from Yahoo! Site Explorer.

With the verification via meta tag method, you may have to just add the meta tag to the home page file. This can be a problem if you are using a content management system or ecommerce software as these usually use the same head section for all the pages through their template system.

Site Authentication Using a File

  1. Click the link “By uploading a verification file to my site”.

    Instructions appear below the link.

  2. Click the Download button and save the file to the folder with your website/blog files in it on your computer.
  3. Log into your web space using your FTP client or web hosting control panel.
  4. Transfer (upload) the file Yahoo! just gave you to the root of your website/blog.

    This is the folder where your home page is. This is the same spot as you uploaded your Google site verification file if you have already verified your site for Google Webmaster Tools.

  5. Click the Ready to Authenticate button.

    The page will refresh. Over on the left in the navigation column you will see your site listed. The page will refresh again and take you to the Site Explorer My Sites page. Your site should be listed in that screen now.

Site Authentication Using a Meta Tag

  1. Click the link “By meta tag”.

    Instructions appear below the link.

  2. Yahoo! composes a special meta tag for you to insert into the head section of your home page.

    The head section of your page is surrounded by an opening head tag and a closing head tag.

    <head>

    </head>

    You are to paste your custom meta tag just before the closing head tag of your home page.

    <head>
    <meta http-equiv="Content-Type" content="text/html; charset=ISO-8859-1" / >
    <title>Title of the document</title>
    <meta name="Description" content="Your description" />
    <meta name="Keywords" content="first, second, third" / >
    <meta name="Copyright" content="Copyright Statement" / >
    <link rel="stylesheet" type="text/css" href="styles/stylesht.css">

    Put meta tag here
    </head>

    The example above is for a site using XHTML DOCTYPE declaration. The tags between the opening and closing heads for your site template might be a bit different.

  3. Upload the updated home page to your web space.

    You can do this using a FTP client.

  4. Click the Ready to Authenticate button.

    The page will refresh. Over on the left in the navigation column you will see your site listed. The page will refresh again and take you to the Site Explorer My Sites page. Your site should be listed in that screen now.

Add Your Site Feed

While you are in Site Explorer you may as well add any feeds you have for the site too.

  1. Click the 0 under the Feeds column beside the url of the site you just added.

    You are taken to the Feeds page.

  2. The url of your site is already filled in. Add the feed name to the box beside your url.
  3. Select the type of feed you are submitting.

    To the right of the box where you just put the feed file name is a selection box with the type of feed you are submitting.

    • Website feed
    • Mobile feed – XHTML
    • Mobile feed – WML
    • Structured data feed

    Select the type of feed you are submitting.

  4. Click the Add Feed button to the right.

    Screen refreshes with your feed added.

Once your feed is submitted you will notice there is a note “pending submission to Microsoft”. This is good! Now you don’t have to submit the feed to Bing.

With your site submitted and site ownership verified within Yahoo! Site Explorer after a few days you will see all the stats covered in our Yahoo! Site Explorer Overview article.

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